Intelligent toilet industry analysis
With the accelerated upgrading of my country’s consumption structure, smart toilet products have become prominent representatives and symbols of consumption spillovers, which have aroused widespread concern in the society. Compared with the huge market gap in foreign countries, it means huge market potential and prospects. According to public data, by 2020, my country The smart toilet market is estimated to reach a huge population base of 78 billion. Only a single point of growth will release huge market demand, which is considered a new outlet for the home furnishing industry by industry insiders.
At present, high-end smart toilet brands are mainly occupied by American and Japanese brands. Many foreign companies have factories in China, relying on the first-mover advantages of technology and brands to monopolize the high-end market. As of early 2018, more than 300 companies have access to smart toilets. Market battle.
According to incomplete statistics, the current market penetration rate of Japanese smart toilets is more than 90%, and there are 36 million households. China's current penetration rate is about 0.5%, the number of people who have used it is less than 3%, and the output is 700,000 to 1 million, which has at least 5 times the market growth space. Companies may not know the needs of consumers, but they can understand the pain points of smart toilets and the concerns of online consumption through online data. This is the advantage of the era of big data, so the smart toilet market in my country may usher in rapid development in the future.
